Background

Agile has been adopted by many organisations and is increasingly enhancing the way many of them work. Whilst Agile can bring great benefits and improvements it is also true that many organisations are still facing a number challenges when it comes to implementing it correctly and successfully.

Similarly, among those organisations adopting Agile, many realise that Agile’s focus on team delivery alone is not enough and there is a pressing need to understand how to best and most effectively scale Agile within organisations beyond teams.

This conference helps organisations that are about to or have already started the journey towards implementing or scaling agile by providing invaluable guidance and opportunity for an interactive exchange of ideas and experiences. The programme comprises case studies, thought-provoking presentations, panel/round-table discussions and networking opportunities.

Among the presenters and panellists are some of the world’s most prominent Agile thought leaders combined with experienced practitioners who share real-life experience gained by implementing and scaling Agile within a range of different enterprises and business sectors (private and public sector).

A highly interactive format ensures that during the day there is plenty of opportunity for interaction and discussion and to put specific questions to the presenters ensuring that you come away from the event with fresh ideas and answers to your own questions.

 

Topics to be covered include:

  • Challenges and opportunities when implementing agile
  • Scaling agile
  • Scaled Agile Framework
  • Disciplined Agile Delivery
  • Scaled Agile and Lean Development
  • Building an agile organisation
  • Agile leadership
  • Implementing an agile culture and winning support
  • Failure and what we can learn from it
  • Digital agile delivery
  • Agile Programme and Project Management

Programme

Registration will start at 9.00 and the event will close around 16.45 and will be followed by a drinks reception.

  • -

    Chairperson for the day: Astrid Claessen, Agile Coach, Raise Our Level

  • 09:00 -

    Registration

  • 09:30 -

    Welcome and introduction to the sponsors

  • 09:40 -
    Willem-Isbrucker

    Agile at Scale: In Practice at Booking.com

    Willem Isbrucker, Product Owner, Booking.com

    Scaling Agile is an area of concern for organizations looking to grow existing agile practices or transition to them. What framework should be used, what techniques need to change, and how to implement them are frequently raised questions. This talk examines how agile was and continues to be scaled at Booking.com.

    Speakers:
    Willem-Isbrucker

    Willem Isbrucker

  • 10:10 -
    Astrid-Claessen

    Pull is the only thing that lasts

    Astrid Claessen, Agile Coach, Raise Our Level

    I’ve learned that two elements are crucial to any successful transformation: pull and courage. We need the courage to face reality and look at our own contribution to the problems we are encountering. And we need to stop “implementing” frameworks and practices. We need to invite people to participate in the change initiative and let them decide about the “how”.

    Speakers:
    Astrid-Claessen

    Astrid Claessen

  • 10:40 -

    Tea and Coffee break

  • 11:15 -
    James-Janisse

    Scaled Agile Framework: Day 1401

    James Janisse, VP, NDS Map Compilation and Update Service Product Unit, Tom Tom

    Around 1400 days ago TomTom started it’s journey from waterfall development with successful and unsuccessful pockets of Agile, to the adoption of the Scaled Agile Framework (SAFe). How did this initiative spread across all major engineering divisions. When should an organization switch from project orientation to “continuous feature flow”? When is it smart to use Agile methods and when is waterfall better suited? When should you adopt the Scaled Agile Framework, and when does it not apply? How do you “manage” multiple Agile Release trains when the work is spread across independent product units located in 10 locations around the globe? Finally what is missing in SAFe?

    Speakers:
    James-Janisse

    James Janisse

  • 11:45 -
    Leanne-Page

    How can we learn from failure?

    Leanne Page, Project Director/Continuous Improvement Lead, MSLGROUP

    Failure, what does it really mean and how can we learn from it? The journey of learning of how to be Agile can be a challenge, not only in a world that is becoming digital but also a world that is dramatically changing the way it does business to be fit for the 21st Century and beyond. As people, how do we respond and synchronise with this change? And how do we best implement new ideas with confidence and courage? In her interactive talk, Leanne will share her challenges with agile and work with you to look at different ways to which failure points can be leveraged, to create new practical ways in implementing Agile in the marketing and advertising industry.

    Speakers:
    Leanne-Page

    Leanne Page

  • 12:15 -

    Panel discussion: Is agile delivering on promise?

  • 13:00 -

    lunch

  • 14:00 -
    Rose-Noordzij

    Transforming an Organisation – DELTA’s Story

    Rosemarije Noordzij, Agile Coach at Wemanity with a co-speaker from DELTA

    At DELTA we started our transformation to working in an Agile way in late 2015. In the past few months we have made a lot of big changes in our organisation. Our goal is to create maximum customer value, in order to exceed customer expectations with our products.

    One of the biggest challenges is our ‘not so visible’ product. We sell utilities and the only time we are visible is when our customers lose connectivity. Working in an Agile way has given us many benefits, both for our organisation and for our customers. From the moment we started transforming we measured our progress and the benefits derived from Agile.

    The biggest benefit is how we changed our decision process and started working from the perspective of value for the customer. All the business choices we make now start with the question, ‘how does this benefit our customer?’

    We would like to share our insights and our lessons learned with you.

    Speakers:
    Rose-Noordzij

    Rosemarije Noordzij

  • 14:30 -
    Dennis-Geluk
    Graham-Marsh

    Agility with Use Cases: When User Stories Aren’t Enough

    Graham Marsh, Ivar Jacobson International and Dennis Geluk, DiVetro

    In some cases user stories are enough, but not when the number of user stories begins to grow, or when you develop enterprise systems for banks, insurance, telecom operations, defense or other large scale or regulated industries. The answer is Use-Case 2.0 – the agile way of doing use cases. Use-Case 2.0 ‘slices-up’ use cases to provide an iterative agile approach that can provide just-enough information as needed or can be zoomed-in for more detail. This session explores how Dutch Railways kept development on track and delivered the right level at the right time by applying Use-Case 2.0 with help from Ivar Jacobson International and DiVetro.

    Speakers:
    Dennis-Geluk

    Dennis Geluk

    Graham-Marsh

    Graham Marsh

  • 15:00 -

    Tea and Coffee break

  • 15:15 -
    Fina-Piazza
    Patricia-Kong

    “Scale”, the most hyped term today, but really, how do you scale and transition successfully into an agile organization?

    Patricia Kong, Product Owner, Enterprise Solutions, Scrum.org and Fina Piazza, Team Lead Agile Practice, Liberty Global

    Scrum is everywhere, with over 90% of agile teams using it. But for many organizations wanting to scale agile, one team using Scrum is not enough..

    The Nexus Framework, created by Ken Schwaber the co-creator of Scrum, provides an exoskeleton to Scrum, allowing multiple teams to work together to produce an integrated increment regularly.

    It addresses the key challenges of scaling agile development by adding new yet minimal events, artefacts and roles to the Scrum framework.

    At this presentation we will introduce Nexus and address the boundaries of Nexus and what else is needed for Agile to thrive in the organization.

    Throughout the session, we’ll explore our experiences on how organizations have transitioned to agile and discuss their successes and challenges in implementing Scrum, how they envision scaling with Nexus, and goals for creating a Scrum Studio.

    Speakers:
    Fina-Piazza

    Fina Piazza

    Patricia-Kong

    Patricia Kong

  • 16:00 -
    Jasper-Verdooren

    What I learned from two big Agile transitions in NL

    Jasper Verdooren, Agile Coach, sprintzero

    Jasper Verdooren will present his learnings from working on two large Agile transformations: ABN AMRO and Nuon. What are the similarities, what are the differences? And more importantly: which learnings can be derived for future Agile transformations?

    Speakers:
    Jasper-Verdooren

    Jasper Verdooren

  • 16:30 -

    Chairperson’s Summary

  • 16:45 -

    Close and drinks reception

Masterclass


Agility with Use Cases
How to keep requirements up to date without losing “just-enough” and “just-in-time” principles

Date: 16 November 2016, Amsterdam
The Masterclass will take place from 9.30 until 13.00.
Instructor: Dennis Geluk, DiVetro

 

Dennis is a senior information analyst and partner at DiVetro in the Netherlands. He has over 15 years of experience in IT, working across a broad spectrum of roles within various customers.
Dennis is a certified Use-Case 2.0 coach and has played pivotal roles implementing UC2.0 practices and improving company requirements standards and guidelines within agile environments. Currently, he is working at Dutch Railways as an information analyst and coach in implementing the UC2.0 practice within a project that creates Apps for all outside staff of Dutch Railways. Read the full case study.

Do you think that keeping your requirements up to date is not possible in an agile project? Creating requirements and corresponding backlog items can be quite challenging and even cause sleepless nights. This workshop will show you how to keep requirements up to date without losing your agility principles.

At the completion of the masterclass, participants will be able to:

  • Understand that one size does not fit all when looking at the way we record our requirements
  • Distinguish between use cases, use-case slices and user stories
  • Author use-case narratives and manage detail within to be “just-in-time”
  • Understand the new way to do use cases (Use-Case 2.0) and how it can help to do “just-enough”

Please click here for more info

Speakers

Astrid-Claessen

Astrid Claessen

Raise Our Level

Dennis-Geluk

Dennis Geluk

DiVetro

Willem-Isbrucker

Willem Isbrucker

Booking.com

James-Janisse

James Janisse

Tom Tom

Patricia-Kong

Patricia Kong

Enterprise Solutions, Scrum.org

Graham-Marsh

Graham Marsh

Ivar Jacobson International

Rose-Noordzij

Rosemarije Noordzij

Wemanity

Leanne-Page

Leanne Page

MSLGROUP

Fina-Piazza

Fina Piazza

Liberty Global

Jasper-Verdooren

Jasper Verdooren

sprintzero

Gold Sponsors

Media Partners

CRlogo
aqua
Infosecurity-Magazine
holland-agile

 

ask-logo
hasm
agile-amsterdam-logo
agile-marketing

Tickets

End User

  • Super Early Bird until 21 Sept €125
  • Early Bird until 10 Oct €195
  • Standard Rate €275
  • Buy Ticket

Vendors

  • Super Early Bird until 21 Sept €750
  • Early Bird until 10 Oct €850
  • Standard Rate €950
  • Buy Ticket

Masterclass

Event venue

  • Hotel Casa 400, Eerste Ringdijkstraat 4, 1097 BC Amsterdam
  • +31 (0)20 665 11 71
  • info@casa400.nl